{"id":1201,"date":"2026-07-07T11:04:39","date_gmt":"2026-07-07T09:34:39","guid":{"rendered":"https:\/\/www.dwmediaonline.nl\/?page_id=1201"},"modified":"2026-07-07T11:04:39","modified_gmt":"2026-07-07T09:34:39","slug":"zwemlesplein","status":"publish","type":"page","link":"https:\/\/www.dwmediaonline.nl\/en\/zwemlesplein\/","title":{"rendered":"Zwemlesplein \u2014 software for swimming schools"},"content":{"rendered":"<div class=\"zlcs\">\n  <section class=\"zlcs-hero\">\n    <p class=\"zlcs-eyebrow\">Custom software \u00b7 SaaS<\/p>\n    <h1>Zwemlesplein \u2014 software that really makes a swimming school run<\/h1>\n    <p class=\"zlcs-lead\">For Zwemlesplein, we built a single platform that brings together member management, scheduling, diplomas, payments, and a parent app \u2014 whereas swimming schools currently still work with separate systems that do not communicate with each other.<\/p>\n    <div class=\"zlcs-cta\">\n      <a class=\"zlcs-btn zlcs-btn--primary\" href=\"https:\/\/zwemlesplein.nl\">View the platform<\/a>\n      <a class=\"zlcs-btn zlcs-btn--ghost\" href=\"#aanpak\">This is how we build<\/a>\n    <\/div>\n    <img decoding=\"async\" class=\"zlcs-hero-shot\" src=\"https:\/\/www.dwmediaonline.nl\/wp-content\/uploads\/2026\/07\/zwemlesplein-hero.png\" alt=\"De Zwemlesplein-app: diplomavoortgang van een leerling in de ouder-app\" loading=\"lazy\">\n    <ul class=\"zlcs-stats\"><li><strong>1<\/strong><span>System, not 5<\/span><\/li>\n      <li><strong>Native<\/strong><span>Parent app<\/span><\/li><li><strong>Multi-tenant<\/strong><span>SaaS foundation<\/span><\/li>\n      <li><strong>GDPR \u00b7 NRZ \u00b7 SEPA<\/strong><span>Built-in<\/span><\/li><\/ul>\n  <\/section>\n\n  <section class=\"zlcs-block\"><h2>The challenge<\/h2>\n    <p>A swimming school operates on separate systems: one for members and registrations, another for staff planning, and diplomas often still in spreadsheets. They do not communicate with each other \u2014 duplication of work, errors, and a lack of overview. The assignment: a single system that supports the entire swimming school, from registration to final swimming exams.<\/p><\/section>\n\n  <section class=\"zlcs-block\" id=\"aanpak\"><h2>Our approach<\/h2>\n    <div class=\"zlcs-grid\">\n      <div><h3>One API-first platform<\/h3><p>A Laravel core that connects students, schedules, diplomas, and payments in a single data model \u2014 the source of truth for the entire school.<\/p><\/div>\n      <div><h3>Native parent app &amp; widgets<\/h3><p>Parents track their child&#039;s progress; schools simply place enrollment and login widgets on their own websites.<\/p><\/div>\n      <div><h3>Deep grate coupling<\/h3><p>Student schedule and instructor schedule in one, with automatic double-booking and qualification checks.<\/p><\/div>\n      <div><h3>Law &amp; safety built-in<\/h3><p>GDPR child data, NRZ diploma register, SEPA mandates, and accessibility \u2014 from the foundation, not as an afterthought.<\/p><\/div>\n    <\/div><\/section>\n\n  <section class=\"zlcs-block\"><h2>What we built<\/h2>\n    <ul class=\"zlcs-check\">\n      <li>A multi-tenant SaaS foundation (Laravel + API-first), ready to serve multiple swimming schools.<\/li>\n      <li>The entire chain in one: registration \u2192 group assignment \u2192 weekly schedule \u2192 diploma progress \u2192 exam \u2192 payment \u2192 parent app.<\/li>\n      <li>Developed in practice at swimming school De Winter Sport (500+ students, multiple locations).<\/li>\n      <li>AI (Claude) and WhatsApp communication across the entire platform.<\/li>\n      <li>Ongoing development, hosting, and further development by DW Media Online.<\/li>\n    <\/ul><\/section>\n\n  <section class=\"zlcs-block zlcs-status\"><h2>Status<\/h2>\n    <p><strong>In active development.<\/strong> The core of the platform is in place \u2014 members, families, schedules, diploma progress, and the parent app work end-to-end \u2014 and is now being prepared for rollout as SaaS to other swimming schools and pools.<\/p><\/section>\n\n  <section class=\"zlcs-block zlcs-final\"><h2>Built, managed &amp; further developed by DW Media Online<\/h2>\n    <p>Zwemlesplein is custom software: not a website, but a complete SaaS platform that we design, build, and host ourselves. It proves that DW Media Online is a true <strong>software and platform developer<\/strong> is \u2014 from content networks to native apps and multi-layered SaaS.<\/p>\n    <p>The same engine \u2014 our own AI division <strong>DW Media AI<\/strong> \u2014 accelerates construction and maintains high quality. This is how we deliver software that can support an entire industry.<\/p>\n    <div class=\"zlcs-cta\">\n      <a class=\"zlcs-btn zlcs-btn--primary\" href=\"https:\/\/www.dwmediaonline.nl\/en\/contact\/\">Do you also need custom software? Contact us.<\/a>\n      <a class=\"zlcs-btn zlcs-btn--ghost\" href=\"https:\/\/zwemlesplein.nl\">View Zwemlesplein<\/a>\n    <\/div><\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Maatwerk-software \u00b7 SaaS Zwemlesplein \u2014 software die een zwemschool \u00e9cht laat draaien Voor Zwemlesplein bouwden wij \u00e9\u00e9n platform dat ledenbeheer, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-1201","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Zwemlesplein \u2014 software for swimming schools - DW Media Online<\/title>\n<meta name=\"description\" content=\"DW Media Online helpt bedrijven groeien met SEO, lokale vindbaarheid, Google Ads, websites en conversie-optimalisatie. 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